Social Media

 I decided to add social media logos on both my Digipak and my poster. I did this because my demographic would be young adults and they are the generation which relies on social media the most today. Bands today rely on social media to create a fan-base and promote new music and update them on tours and other news that would interest them. Bands with an older demographic usually post their news and tour dates in magazines such an the NME. The NME is also targeted for upcoming bands as well but the NME also focus on all demographics and keep the older bands stick to tradition. 

Here's an example of an indie-rock band using social media to update their fans and letting them know what they've recently been up to.